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For a successful business, you need a viable business idea, the skills to make it work and the funding. Discover whether your idea has what it takes.

Forming your business correctly is essential to ensure you are protected and you comply with the rules. Learn how to set up your business.

Advice on protecting your wellbeing, self-confidence and mental health from the pressures of starting and running a business.

Learn why business planning is an essential exercise if your business is to start and grow successfully, attract funding or target new markets.

It is likely you will need funding to start your business unless you have your own money. Discover some of the main sources of start up funding.

Businesses and individuals must account for and pay various taxes. Understand your tax obligations and how to file, account and pay any taxes you owe.

Businesses are required to comply with a wide range of business laws. We introduce the main rules and regulations you must comply with.

Marketing matters. It drives sales and helps promote your brand and products. Discover how to market your business and reach your target customers.

Some businesses need a high street location whilst others can be run from home. Understand the key factors from cost to location, size to security.

Your employees can your biggest asset. They can also be your biggest challenge. We explain how to recruitment and manage staff successfully.

It is likely your business could not function without some form of IT. Learn how to specify, buy, maintain and secure your business IT.

Few businesses manage the leap from start up to high-growth business. Learn what it takes to scale up and take your business to the next level.

The International Franchise Show returns

20 September 2021

The International Franchise Show is returning on 1 & 2 October 2021 at the ExCel London.

The show is approaching its 43rd edition and attracts over 10,000 entrepreneurs and potential franchisees who are looking to start or grow their own business.

The International Franchise Show, which is the largest of its kind in Europe, attracts thousands of ambitious entrepreneurs. The event hosts the largest selection of franchise opportunities from around the world including McDonalds, Platinum Property Partners, Action Coach, and F45 training. Visitors also get FREE access to 60 seminars, 1-2-1 personal advice, interactive features, expert guidance and more.

The Start Up Donut is suporting the event for the second year running.

Running alongside the event is a series of interactive and educational masterclasses that are free to all Franchise Show attendees.These will cover everything from lead generation to franchise planning and business coaching.

Lisa Williams, Managing Director of Atom Content Marketing said, "We are delighted to partner with the International Franchise Show on their upcoming event on 1 and 2 October. We have seen an upsurge in traffic to our Start Up Donut website since the start of the pandemic with many more people looking to start their own business. The Start Up Donut, along with our five other Donut websites, provides practical help and information to help small businesses succeed. With 250 franchise brands across 25 sectors, the International Franchise Show provides inspiration and opportunity for those wanting to start out on their own but with the backing of a proven brand and business model."

The International Franchise Show hosts the largest selection of franchise opportunities from around the world. It offers FREE access to more than 250 exhibitors, 60 seminars, 1-2-1 personal advice, interactive features, expert guidance and more.

Christian Yandell, Managing Director of The International Franchise Show commented, "We look to create long-lasting relationships with great companies like Atom Content Marketing. The partnership was sought out as we both target similar markets and look to aid those who are interested in starting their own business or developing their existing business, with the tools to do so."

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Written by Fiona Prior.

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